Mobile Week in Review
The week when:
- AT&T offers service test drives
- Verizon updates family features
Home Automation Week in Review
The week when:
- Ecobee Integrates August and Yale
- Eero Brings Wi-Fi Outside
Ownership and Usage Report - October 2024
2024 has been a year of recovery in many corners of the Smart Home market. According to Circana Checkout Tracking, category revenue totaled $4.1B through August in 2024*, flat compared to the same period in 2023 (2023 revenue through August declined -4% compared to the prior year).
TV & Video App Availability Report - October 2024
This report tracks the availability of TV network, vMVPD, streaming video service and sporting league apps on TV-connected devices. As of August 2024, TV-connected devices were installed in 93.8 million homes. Within this report we track the availability of apps within 93 percent of those households, depicting their reach to as many as 87.1 million homes.
TV Ownership Trends & The TV OS Report - October 2024
The TV Ownership Trends Report quantifies the U.S. TV installed base, room location trends, and delves into what drives consumers to replace their TVs. The dashboards include an 11+ year trend. These data provide a view of how the TV replacement cycle impacts the resulting installed base. The dashboards are updated quarterly.
This wave we added new reporting on the importance of the TV operating system (OS) as well as the specific aspects of it such as ease of use, advertising insertion, and available apps, etc.
Key Findings Include:
TV & Video Week in Review
The week when:
- The Athletic and FuboTV sports partnership
- NBCUniversal streaming local sports on Peacock
- Apple TV+ teams up with MLB
Smartphone Brand Analysis - 1H '24 - October 2024
The Circana Connected Intelligence OEM Brand Analysis report is a bi-annual Powerpoint-based report providing extensive information on consumers’ awareness and perception towards smartphone OEM brands in the market. The report is designed to help product development teams in their smartphone brand/device ranging efforts.
Key highlights from the 1H '24 Smartphone Brand Report:
Mobile Profile Report - October 2024
The consumer profile report is a bi-annual Excel-based interactive report allowing users to view consumer panel responses of various user profiles (i.e. unlocked smartphone user, carrier A customer, prepaid plan user, unlimited data plan user, demographic A user) on a series of research areas including ownership and churn of devices by OEM, purchase locations, carrier churn analysis, consumer perceptions of their carriers across various metrics.
Home Automation Week in Review
The week when:
- Amazon Releases NFL Echo Pop Designs
- Wake Up It’s a Me
TV & Video Week in Review
The week when:
- Amazon and Apple finally team up
- FreeCast launches YouBundle
- DirecTV to launch FAST service next month